What is identity: 10 basic rules for creating a corporate identity

Design What is identity: 10 basic rules for creating a corporate identity Identity (also called “corporate” or “corporate style”, “brand ID” or “corporate ID”, as it is convenient for anyone) is a visual component of a brand, designed to increase its recognition and create an impression of integrity. Identity includes ...

Adobe Photoshop CC 2017 Tutorials for Beginner Photographers

Lesson Adobe Photoshop CC 2017 Tutorials for Beginner Photographers Most recently, Adobe has updated all of its Creative Cloud software to provide Photoshop with a host of new features, some of which are useful for photographers. In these videos, professional photographer and educator Chris Orwig explains how the updated Photoshop ...

Close Photoshop and Read: The 28 Best Books for Designers

Book Close Photoshop and Read: The 28 Best Books for Designers Books recommended to designers for professional development by the Awdee.ru blog and its readers. The publications are not only about typography, composition and color, but also about psychology, negotiation, physiology, marketing – areas of life in which a modern ...

The Icon 4000 | 4000 Outline & Color Icons

Design The Icon 4000 | 4000 Outline & Color Icons The Icon 4000 is an incredibly large set of vector icons, divided into 34 categories and 2 different styles: linear and color. All icons are created in 24×24 format and are suitable for use in any project. You can view ...

7 web design trends that set the tone in 2016

Design 7 web design trends that set the tone in 2016 Sergey Popkov, managing partner of AIC, wrote an article for the “Secret of the Firm” online magazine, in which he assessed the trends in web design that set the tone in 2016 and will develop in 2017. AI, neural ...

10 useful books on web design, typography, clipart and creativity

Book 10 useful books on web design, typography, clipart and creativity Today’s book selection opens with interesting material about fonts and typography. Useful for those who see an art object in letters and who use all typographic means to create their own aesthetics. If you want to know what will ...

11 rules of successful design

Design 11 rules of successful design Rules that explain why people like or dislike a particular design of things. Each person’s taste is different. But we perceive many things in the same way. If you follow a few simple rules when creating a thing, you can achieve a more predictable ...

Paul Rand “Thoughts on Design”

Book Paul Rand “Thoughts on Design” The classic work of Paul Rand, first published in 1947, is still relevant and will be of interest to both experienced graphic designers and students. A must-read for anyone who takes their profession seriously. Paul Rand’s book Thoughts on Design is a classic of ...